Marketing Consulting Across Companies’ Lifecycles


Lawrence Consulting is a marketing firm serving business leaders who need senior level expertise, hands-on skills, and access to marketing specialists, but who lack the budget to bring the talent in-house.


Diana Lawrence is a marketing expert with the lense of a general manager. She has led and consulted to marketing and business development teams, had the role of utility player moving across departments in successful startups, and launched businesses for a venture capital firm. She has an AB from Dartmouth College, a BSEE from the University of Michigan, and an MBA from Harvard.


Marketing Transactions

Such as tools for raising investment capital and for M&A

Results from representative projects (MM$)

Marketing Products, Services, and the People who deliver them

For revenue growth

Services such as

Opportunity Assessments
Messaging Upgrades
Marketing Assessments
Contract CMO
Business Exit Positioning
LinkedIn for Lead Generation

What is Marketing and What Does Marketing Do?

If you find marketing confusing, you’re not alone. Fortunately, if you step back from the tactical details and look at the big picture you see that the purpose and process of marketing doesn’t change over time. It starts with an idea. It ends with generating profits from that idea, and it does that by progressing through regular steps along the way.

Click here to read a white paper that takes you through the steps below.